Fusion: a proof that

Fusion: a proof that
is key



Fusion: a proof that credibility is key

is key


credibility

Web3 decentralized interoperable financial ecosystem

Blockchain

Blockchain

Crypto

Crypto

Finance

Finance

Fusion Project
Fusion Project
Fusion Project

50+

50+

Funding

Funding

4

4

Months of cooperation

Months of cooperation

50+

Funding

4

Months of

cooperation

Overview

Fusion focuses on creating a connected ecosystem for financial transactions.

Fusion focuses on creating a connected ecosystem for financial transactions.

Fusion focuses on creating a connected ecosystem for financial transactions.

Industry

Industry

Blockchain / Crypto / Finance

Blockchain / Crypto / Finance

Market

Market

Global

Global

Deliverables

Deliverables

Website Design

Website Design

Problem

Fusion approached us to redesign their website due to a lack of credibility that was undermining their growth.

Fusion approached us to redesign their website due to a lack of credibility that was undermining their growth.

Fusion approached us to redesign their website due to a lack of credibility that was undermining their growth.

Despite having a strong product, Fusion struggled to build trust, which is essential in the financial services industry. The new design aimed to enhance their reputation and support business expansion by creating 



a more trustworthy and professional online presence.

Despite having a strong product, Fusion struggled to build trust, which is essential in the financial services industry. The new design aimed to enhance their reputation and support business expansion by creating 

a more trustworthy and professional online presence.

We began with workshops to define user personas, understand the project, and set clear objectives. From there, we developed a sitemap and mapped out user journeys to ensure a smooth experience. Wireframes were created to structure the interface effectively. We crafted moodboards to establish the visual tone, then developed final layouts and a cohesive design system, ensuring consistency across the platform.

No branding, no identity and lack of online presence

No branding, no identity and lack of online presence

Lack of credibility undermining their growth

Lack of credibility undermining their growth

A complex product requiring a thorough explanation&manual

A complex product requiring a thorough explanation&manual

Growing competition

Growing competition

Fusion Website Details
Fusion Website Details
Fusion Visuals
Fusion Visuals
Fusion Website Details Diagram
Fusion Website Details Diagram

Solution

A complete overhaul of the website. To tackle Fusion’s credibility issue, we kicked off with workshops to dive deep into their user personas, study the competition, and refine their brand story.

A complete overhaul of the website. To tackle Fusion’s credibility issue, we kicked off with workshops to dive deep into their user personas, study the competition, and refine their brand story.

A complete overhaul of the website. To tackle Fusion’s credibility issue, we kicked off with workshops to dive deep into their user personas, study the competition, and refine their brand story.

We mapped out the customer journey, ensuring a smooth experience. Then, we created wireframes to lock in user flow and used moodboards for the visual direction. In the design phase, we presented several UI options, allowing the client to pick their favorite. Once finalized, we completed the layouts and guided them through the implementation process, ensuring everything came together seamlessly.

We began with workshops to define user personas, understand the project, and set clear objectives. From there, we developed a sitemap and mapped out user journeys to ensure a smooth experience. Wireframes were created to structure the interface effectively. We crafted moodboards to establish the visual tone, then developed final layouts and a cohesive design system, ensuring consistency across the platform.

01

In-depth workshops to understand user personas, analyze competitors, and refine brand storytelling.

In-depth workshops to understand user personas, analyze competitors, and refine brand storytelling.

In-depth workshops to understand user personas, analyze competitors, and refine brand storytelling.

02

Crafting a user experience tailored to their core users ensuring seamless interaction across the platform

Crafting a user experience tailored to their core users ensuring seamless interaction across the platform

Crafting a user experience tailored to their core users ensuring seamless interaction across the platform

03

Creating an eye-catching website that not only distinguishes the product from competitors but also serves as a central hub for knowledge and resources

04

Building trust thanks to a professionally looking website that retains customers, atracts new, and allows Fusion to secure funding

Building trust thanks to a professionally looking website that retains customers, atracts new, and allows Fusion to secure funding

Building trust thanks to a professionally looking website that retains customers, atracts new, and allows Fusion to secure funding

Process

01

Discovery

Workshops

Customer Journey Mapping

Competitor Analysis

02

Wireframes

Wireframing

Prototyping

03

Design

Moodboards

UI Exploration

Final layouts

Design system

Fusion Website Screen
Fusion Website Screen

Timeline

Project duration

Project duration

4

4

Months

Discovery

Wireframes

Design

Design System

Fusion Details
Fusion Details
Fusion Details Mockup
Fusion Details Mockup
Fusion Details Website
Fusion Details Website

Result

Fusion's new chapter: A bold website that redefines their future. The redesigned website for Fusion.org has been a tremendous success.

Fusion's new chapter: A bold website that redefines their future. The redesigned website for Fusion.org has been a tremendous success.

The new, standout design not only helped them differentiate in a competitive market but also attracted more clients and users. Their user base has grown, and they’ve gained thousands of new followers on social media. With an elevated online presence and increased credibility, Fusion.org is thriving and expanding its reach, positioning itself as a leader in the industry. a digital presence for a new brand is always a challenge, especially when it involves niche technology. We're honored to have laid the foundation for a groundbreaking innovation that will not only raise awareness but also transform patients' lives and improve their life expectancy

The new, standout design not only helped them differentiate in a competitive market but also attracted more clients and users. Their user base has grown, and they’ve gained thousands of new followers on social media. With an elevated online presence and increased credibility, Fusion.org is thriving and expanding its reach, positioning itself as a leader in the industry. a digital presence for a new brand is always a challenge, especially when it involves niche technology. We're honored to have laid the foundation for a groundbreaking innovation that will not only raise awareness but also transform patients' lives and improve their life expectancy

The new site communicates their product more effectively

The new site communicates their product more effectively

Thanks to professional design they convey an image of 

a trust-worthy partner

Thanks to professional design they convey an image of 

a trust-worthy partner

They are continously growing their business and expanding their operations

They are continously growing their business and expanding their operations

Fusion Visuals
Fusion Visuals

expertise

driven by

,proven

by numbers

Results

4.0

Rating on Clutch

18

Years in the industry

495+

mln raised funds

expertise

driven by

,proven

by numbers

Results

5.0

Rating on Clutch

21

Years in the industry

495+

mln raised funds

expertise,

driven by

proven by numbers

Results

5.0

Rating on

Clutch

18

Years in the

industry

495+

mln raised

funds